Privacy Policy

Last Updated: 1/7/2025

This Privacy Policy outlines how Local Fence Pros (“we”, “us”, or “our”) collects, uses, and protects your personal data when you use our website, sign up to receive leads, or interact with us via advertising platforms such as Facebook or WhatsApp.

We are committed to protecting your privacy in line with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

1. Who We Are

Local Fence Pros is a UK-based lead generation service that connects homeowners with professional fencing contractors in their local area.

You can contact us at:
Email: dan@localfencepros.co.uk

2. What Data We Collect

We may collect and process the following data from you:

  • Identity Data: Full name, business name.

  • Contact Data: Email address, phone number, WhatsApp number.

  • Location Data: Area(s) you cover.

  • Professional Information: Website, reviews, qualifications, and services offered.

  • Marketing & Communications Data: Preferences regarding receiving marketing communications.

  • Technical Data (via cookies or analytics): IP address, browser type, page interactions.

3. How We Collect Your Data

We collect your data through:

  • Website sign-up forms

  • Facebook/Instagram lead ads

  • WhatsApp or email correspondence

  • Cookies and analytics tools (Google Analytics, Meta Pixel, etc.)

4. How We Use Your Data

We use your data to:

  • Register you as a service provider on our platform

  • Match you with relevant local leads

  • Send you notifications and lead opportunities

  • Respond to your enquiries or support requests

  • Improve our website and advertising effectiveness

  • Comply with legal obligations

We do not sell or share your data with unrelated third parties.

5. Lawful Basis for Processing

Under UK GDPR, we rely on the following lawful bases to process your personal data:

  • Contract: To provide you with the lead generation service.

  • Consent: For marketing and non-essential communications.

  • Legitimate Interests: To grow our business and improve services.

You can withdraw your consent at any time by contacting us.

6. Data Retention

We retain your data only for as long as necessary to fulfill the purposes we collected it for, including for legal, accounting, or reporting requirements.

You may request that we delete your data at any time (see Section 9).

7. Cookies & Tracking

We use cookies and similar tracking technologies for analytics and ad performance. You can manage your preferences through your browser settings or via the cookie banner on our website.

8. Data Security

We take data protection seriously and have implemented appropriate security measures to prevent your personal data from being lost, accessed, or disclosed without authorisation.

9. Your Rights (Under UK GDPR)

You have the right to:

  • Access the personal data we hold about you

  • Correct inaccurate or incomplete data

  • Request deletion of your data (“right to be forgotten”)

  • Object to processing or restrict how we use your data

  • Request data portability

To exercise your rights, email us at [Insert email].

10. Third-Party Links

Our website or communications may contain links to third-party websites (e.g., trade profiles). We are not responsible for their privacy policies or content.

11. Changes to This Policy

We may update this privacy policy from time to time. The latest version will always be posted on our website with the date of revision.

12. Contact

For questions or concerns regarding this policy or your data, please contact:

Email: dan@localfencepros.co.uk

You also have the right to lodge a complaint with the Information Commissioner’s Office (ICO):
https://ico.org.uk/make-a-complaint